Breitling has announced a partnership with Ocean Conservancy, a non-governmental organisation dedicated to leading the global fight for a healthy ocean and clean beaches.
The institution has an impressive track record of accomplishment, mobilising millions in support of healthy beaches, and is passionate in its fight for our ocean, its wildlife, and coastal communities.
Breitling will play an active role in some of Ocean Conservancy’s initiatives. The company will organise beach cleanups around the globe as part of Ocean Conservancy’s International Coastal Cleanup. It will work in close cooperation with experts to recycle the collected trash in the most effective and ecologically responsible ways. The brand will also invite children to participate in these cleanups, educating them on how they can help restore the health of the ocean and prevent pollution from reaching the beaches and the ocean in the future.
In addition to its participation in the cleanup and educational programs, Breitling will donate part of the proceeds from the sales of a special limited-edition watch in its Superocean Héritage collection to Ocean Conservancy.
Ocean Conservancy has organised tens of thousands of coastal-cleanup operations for more than 30 years in 153 countries. It attracts the support of hundreds of thousands of volunteers and has been responsible for an enormous growth in the public awareness of the pollution of the planet’s ocean and beaches. Since 1986, more than 12 million people have picked up nearly 230 million pounds of trash as part of Ocean Conservancy’s International Coastal Cleanup.
Fédération de l'industrie horlogère suisse